Политика конфиденциальности

1. Sofolight’s Commitment to Privacy Sofolight.com respects your privacy and describes its current privacy practices regarding the collection and use of your personal information, as well as your choices regarding our use and collection in this Privacy Statement. This statement applies to personal information obtained from individuals interacting with the Sofolight website, mobile applications, social media sites, or other digital properties (collectively, “Sites”), as well as our products and services; it does not apply to job applicants or employees. Terms not defined in this Privacy Statement will have the definitions provided in our Site’s Terms of Use.

This Privacy Statement applies to all global subsidiaries and affiliates controlled by Sofolight.

By using our Sites or sharing your personal information with us, you accept the privacy practices described in this Privacy Statement.

2. Sources of Personal Information We may collect personal information about you from the following sources when you interact with Sofolight.com:

2.1 Information you provide directly, such as:

  • Completing forms on our Sites
  • Conducting transactions with us
  • Communicating with us (including by email and text)
  • Using our products and services
  • Submitting product warranty claims
  • Reporting issues with products or services

2.2 Information obtained through technological means when you visit our Sites.

2.3 Information from Sofolight’s parent, subsidiaries, and affiliates.

2.4 Information from third parties or public sources, such as:

  • Dealers and resellers
  • Service providers
  • Data brokers/data resellers
  • Business partners
  • Advertising networks
  • Social media platforms and networks
  • Public websites, public records maintained by government agencies, or information you submit to public forums

We may combine personal information received from the above sources (including third-party sources and public sources) and use or disclose it for the purposes described below.

3. Personal Information We Collect The personal information we collect from you varies depending on how you use our Sites or interact with us. This information may include:

3.1 Identifiers, such as name, shipping/billing address, phone number, email address, IP address, job title, and contact information, browser type and language, operating system, domain server, computer or device type, and other information about your device used to access our Sites.

3.2 Customer Records/Financial Information, such as Social Security number, bank account or credit card number, payment application identifiers, or other information needed for payments.

3.3 Commercial Information, including records of products or services purchased, obtained, or considered, marketing preferences, customer feedback, and your smart furniture preferences (e.g., desk height) or other purchase or consumption histories or tendencies.

3.4 Internet or Other Electronic Network Activity Information, including but not limited to browsing history, search history, and information about your interactions with our Sites or advertisements.

3.5 Geolocation Data, determining your location via GPS, Wi-Fi, and/or cellular technology on your device and your distance from showrooms, stores, or dealers displaying our products or services.

3.6 Audio, Video, or Other Electronic Information, such as recorded customer service center calls or content you provide.

3.7 Professional or Employment-Related Information, and other demographic information.

3.8 Inferences drawn from any of the above personal information to create customer profiles.

4. How We Use Personal Information We use the above personal information for the following business purposes:

4.1 For our internal business purposes, such as maintaining or servicing accounts, providing customer service, processing or fulfilling orders and transactions, verifying customer information, processing payments, providing financing, and performing analytics. The legal basis for processing is Sofolight’s legitimate interests in conducting its business and as necessary to fulfill our contract with you.

4.2 Internal research, development, and product improvement. The legal basis for processing is Sofolight’s legitimate interests in conducting its business.

4.3 Verifying or maintaining the quality or safety of a service or product, and improving, upgrading, or enhancing the service or product. The legal basis for processing is Sofolight’s legitimate interests in conducting its business.

4.4 Short-term, transient use, such as customizing ads shown during the same interaction. The legal basis for processing is Sofolight’s legitimate interests in conducting its business.

4.5 Auditing related to a current interaction and concurrent transactions with the customer. The legal basis for processing is Sofolight’s legitimate interests in conducting its business.

4.6 For legal, security, and safety reasons. The legal basis for processing is Sofolight’s legitimate interests in conducting its business, as necessary to comply with Sofolight’s legal obligations, and as necessary to fulfill or enforce our contracts.

4.7 For marketing or advertising purposes, including contests and sweepstakes. The legal basis for processing is Sofolight’s legitimate interests in conducting its business.

4.8 For third-party services you authorize. The legal basis for processing is your consent.

5. Sharing of Personal Information We may share the personal information we collect about you with the following entities or in the following circumstances:

5.1 Affiliates. We may share some or all of your personal information with Sofolight’s parent, subsidiaries, and affiliates.

5.2 Service Providers. We may share your personal information with service providers to perform functions and services on our behalf, deliver our products or services, and/or conduct our business, such as product delivery services, payment processing, data hosting and storage providers, customer service, marketing, and data analytics service providers.

5.3 Authorized Dealers. We may share your personal information with authorized dealers for sales, leasing, and customer service purposes, as well as for lead generation and the dealer’s own marketing purposes.

5.4 Professional Advisors. We may share your personal information with our accountants, lawyers, and other professional advisors who assist us in carrying out business activities.

5.5 Third Parties in Connection with Business Transfers. We may purchase or sell businesses or assets. In the event of a corporate sale, merger, reorganization, sale of assets, dissolution, or similar event, personal information we collect may be part of the transferred assets.

5.6 For Legal, Security, and Safety Reasons. If required by law or if we believe disclosure is necessary or appropriate to protect and defend our rights, property, or safety, or that of others, we may disclose personal information to others, including law enforcement, public authorities, and regulators. Please note that we may disclose personal information in response to lawful requests from public authorities, including meeting national security or law enforcement requirements. We may also disclose your personal information to detect and/or resolve any fraud or security concerns.

5.7 With Selected Partners and Digital Advertising Networks for Targeted Marketing. We may share your personal information with non-affiliated third parties (selected partners and digital advertising networks) for marketing of similar products or services.

5.8 Consent. We may share your personal information with non-affiliated third parties with your consent or at your direction.

6. Cross-Border Information Transfers Sofolight is a global company headquartered in the China, conducting business worldwide. Authorized Sofolight personnel and third parties acting on our behalf may access, use, and process personal information collected from you in countries other than your own, which may have different (including less stringent) data protection laws.

Sofolight has implemented global privacy practices to ensure personal information is protected across different data protection laws, including where personal information is collected in compliance with applicable data protection laws. Sofolight transfers personal information between countries where we operate in accordance with the applicable data protection laws' standards and conditions, including those related to security, processing, and acceptable transfer mechanisms.

7. Security and Retention We use reasonable physical, technical, and administrative security measures to maintain the confidentiality and security of your personal information. However, since the internet is not a 100% secure environment and no security system or measure is impenetrable, we cannot guarantee the security of information you transmit to us. We strongly encourage you not to communicate any confidential information to us through email or other means via our Sites.

We retain personal information only as long as necessary to fulfill the purposes for which it was collected or processed, and thereafter only for legitimate purposes or as required by law.

8. Children’s Privacy Our Sites are not intended for or directed to individuals under the age of 16. If you are under 16, please do not visit, use, or register on our Sites. We do not knowingly collect, use, share, or sell the information of individuals under 16. If you believe we have done so, please notify us, and we will terminate and delete your account and account information.

9. Mobile Applications, OAuth, and Third-Party Websites 9.1 Mobile Applications Sofolight may have mobile applications that you can download to your mobile device. When you download and use our mobile applications, we track and collect application usage data, such as the date and time the application accesses our servers and the information downloaded to the application on your device.

When using mobile applications, we may automatically collect and use the following types of information:

  • Device Information: such as device type, operating system, device identifiers, etc.
  • Usage Information: such as application usage time, pages visited, buttons clicked, etc.

We may use this information to improve our services, provide personalized experiences, and analyze application usage.

9.2 OAuth Our Sites may allow you to log in using OAuth providers (such as Google, Facebook). When you use such login methods, we may obtain basic information from these providers, such as your name, email address, etc. We will only use this information to verify your identity and provide services.

9.3 Third-Party Websites Our Sites may contain links to third-party websites. These third-party websites are not governed by this Privacy Policy. We recommend that you review the privacy policies of these third-party websites to understand how they collect, use, and share your personal information.

10. Your Privacy Rights Under applicable data protection laws, you may have the following privacy rights:

10.1 Access and Copy: You have the right to request access to a copy of the personal information we hold about you.

10.2 Correction: You have the right to request correction of inaccurate or incomplete personal information we hold about you.

10.3 Deletion: In certain circumstances, you have the right to request the deletion of personal information we hold about you.

10.4 Restrict Processing: In certain circumstances, you have the right to request that we restrict the processing of your personal information.

10.5 Data Portability: You have the right to request that we transfer your personal information to you or another controller in a structured, commonly used, and machine-readable format.

10.6 Object to Processing: In certain circumstances, you have the right to object to our processing of your personal information.

10.7 Withdraw Consent: If we are processing your personal information based on your consent, you have the right to withdraw your consent at any time.

To exercise your privacy rights, please contact our Privacy Office. We will respond to your request within the time frame required by law.

11. Changes to This Privacy Policy We may update this Privacy Policy from time to time to reflect our information practices or legal requirements. If we make material changes to this Privacy Policy, we will post the updated Privacy Policy on our Sites and indicate the effective date of the update.

12. Contact Us If you have any questions or concerns about this Privacy Policy or wish to exercise your privacy rights, please contact us at:

Email: info@sofolight.com

Changes to Our Privacy Notice
We may make changes to this Privacy Notice from time to time, in our sole discretion. When we do, we will update this page and display the date of last update at the top of the page. We encourage you to periodically check this Site to learn about the personal information we collect, use, and share. Your continued use of any of our Site after the changes have been made will constitute your acceptance of the changes. If you do not wish to continue using our Site under the new version of the Privacy Notice, please uninstall any mobile application and cease using our Site. When required under applicable law, we will seek affirmative consent from you before making material changes to how we handle data previously collected from you. If you do not provide such consent, we will continue to use personal information in a manner consistent with the version of this Privacy Notice under which it was collected, or the personal information will be deleted.